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t: +44 (0)20 7637 2614 |
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We do business and competitor analysis, market mapping, brand positioning, project management, focus groups, marketing strategy, loyalty, product and service development, service training, brand management, communications plans, tactical campaigns and more. |
Online usage and attitude research for the chain
Brand development and implementation, and launch of two, new to Europe, hotel brands - Staybridge Suites and Hotel Indigo
Strategic review and recommendations
Strategic consultancy and project management of brand repositioning and relaunch together with first class, business and economy service redesign
Review and recommendations on Wellness proposition and competitive positioning, prior to creation of new communications strategy
Planning and implementation of promotional campaigns to position Malta as a luxury destination to select target audiences in the UK
Development of restaurant concept for central London property
Marketing consultancy and planning on positioning, branding and launch of hotels and resorts in Italy, UK, USA and the Caribbean
Marketing consultancy and planning for Biarritz property
Leadership and direction of bmi's Steering Group on rebranding together with the introduction of their first long haul services transatlantic
Consultancy, campaign planning and campaign implementation for the repositioning and relaunch of selected hotels following refurbishment
Pricing review and recommendations for future pricing strategy across Accor budget and 3 star brands within the UK
Strategic review of restaurant and bar operations followed by development of restaurant concepts
Consultancy and recommendation on brand positioning, marketing and campaign planning
Review and recommendations on sales service standards including training, coaching and mentoring
Strategic review of new market sectors followed by implementation proposals
Strategic review and proposals for food outlets on campus. Repositioning of conference and events operation
Product development and positioning of new TV concept for hotel industry
Strategic brand consultancy, development and design